MERP Systems, Inc

CRM Implementation for Kenton County Airport Board

KCAB adopted a modern CRM to centralize customer data, streamline communications, and elevate marketing effectiveness.

CRM Implementation for Kenton County Airport Board

Industry

Airlines and Aviation

CRM Implementation for Kenton County Airport Board

The Challenge

KCAB lacked a centralized CRM system, relying instead on disparate tools and processes to manage customer and business relationships. This fragmentation made it hard to track interactions, analyze trends, coordinate across departments, and execute targeted marketing campaigns.

The Solution

KCAB adopted a modern CRM to centralize customer data, streamline communications, and elevate marketing effectiveness.

Technologies & Services Used

Power Apps

Power BI

Power Automate

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